2011 was a year in which China's paint industry enjoyed rapid development and industrial structure optimization. This year, with the theme of transforming the development mode, accelerating the development of the modern coating industry, and focusing on energy conservation, emission reduction, cleaner production, promotion of recycling economy, and development of high-performance coatings, the coating industry and its upstream and downstream industries have formed a favorable situation for common development. The annual production of paint is expected to exceed 10 million tons for the first time. At the same time, the degree of concentration in the paint industry is gradually increasing. The coordination of the economic operation of the industry and the rationality of the product structure are continuously increasing. The level of product technology and after-sales service are also gradually increasing, which is China’s “12th Five-Year Plan” period. It has laid a solid foundation from a big paint country to a strong painter.

In general, the overall economic performance of China's paint industry was good in 2011. The output and output value of paint grew steadily, and the investment in fixed assets continued to increase steadily.

Data from the National Bureau of Statistics shows that from January to November 2011, the cumulative national production of paint exceeded 9.75 million tons, a year-on-year increase of 16.5%. In the first 11 months, the paint industry realized a total of 246.9 billion yuan in current industrial output value, an increase of 27.2% year-on-year. The monthly growth rate of paint output value remained between 25% and 40%, which was significantly higher than the growth rate of production. This shows that the technical content of paint products is increasing, and the proportion of high value-added products is also increasing. In the first 11 months, the year-on-year increase in China's paint output was close to double-digit growth in July and November. In other months, output growth exceeded double digits and remained at 10% to 30%. The sales rate of paint products in the first 11 months was 98.2%, an increase of 0.19 percentage points year-on-year.

Coating products are an important supporting material for the national economy. Affected by such factors as the real estate “State of the Eight”, the automobile limit purchase restriction policy, and the investment corrections in the fields of furniture, machinery and equipment, and infrastructure construction, the paint industry’s development speed has slowed down. In the course of this year's development, in addition to the irrational product and industrial structure, lack of innovation ability, and shortage of talents, the deep-seated contradictions have not yet been fundamentally resolved, but they are also facing increased operating costs, increased management costs, and labor costs. The continuous increase in costs, the continuous increase in the price of production factors, and the difficulty of financing for SMEs, etc.

Paint is a labor-intensive industry. In 2011, the country entered a intensive pay period. Due to factors such as the rebound in the market and the increase in labor demand, paint companies can only ease employment pressure by raising wages, and labor costs have increased substantially. Not only that, the paint industry also has a shortage of structural staff, especially the lack of paint-stitching technicians, and the mixing of physical laborers, and the shortage of senior management talents in group and international paint companies.

With the increase in labor costs, coupled with increased management costs and fuel price increases, paint companies have become increasingly burdensome in their operations, and the paint industry’s profits have been squeezed, which has affected investment capacity and technological R&D investment.

Another outstanding problem affecting the development of the industry is that the financing of coating companies has become more difficult. Most of the enterprises in the paint industry are small and medium-sized enterprises, which are not only small in scale and have poor economic returns, but also lack investment in scientific research and development. In particular, the National Development and Reform Commission clearly stated in the new edition of the “Guidance Catalogue for Industrial Structure Adjustment (2011 Edition)” that no new solvent-based paints (excluding encouraged paints and production processes) shall be built, and most of the paint industry Pollution and high environmental risk products are listed in the “Double High” product list. These policies further restrict the financing of SMEs that produce low-end products and environmental governance is difficult to meet.

Coating products are widely used in the national economy. The development of the industry is not only restricted by the economic and policy environment at home and abroad, but also depends heavily on the development of various industries. In 2011, the Central Economic Work Conference proposed that China's insistence on real estate regulation and control policies in 2012 will not be shaken, but it also proposes to do a good job of construction of affordable housing, accelerate the construction of ordinary commercial housing, and promote the healthy development of the real estate market. The meeting pointed out that we must firmly grasp the strategic point of expanding domestic demand, which is undoubtedly conducive to the stable development of the paint industry.

At the same time as the expansion of domestic demand, the rapid development of new energy, transportation, transportation, and information industries will also require coating products to support them. For a long time to come, the paint industry will have a lot of room for development. This requires the paint industry to continue to take the scientific concept of development as a starting point, change the mode of economic development, transform traditional industries into modern industrial systems, encourage technological innovation, strengthen brand awareness, and accelerate the structural adjustment and upgrading of products, enterprises, and industries.

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