A successful modern enterprise is inseparable from an excellent corporate sports culture. She is the soul of the entire corporate culture, a fuel-burning agent and adhesive for business development , and it helps to stimulate and enhance the creativity and cohesion of employees. Delicate Group has always attached great importance to the construction of sports culture in enterprises. Over the years, after several attempts, it has gradually formed a sports culture development model of “inside and outside, combined with each other”.

Initiate inward movements, integrate work and leisure, carry out various sports activities, and increase team cohesion and centripetal force

The first is to wholeheartedly run each session of the Games. The group’s employee games aimed at regulating the atmosphere have started every year since 2008. Every year it has new discoveries, new heights every year, and new developments every year. On October 1, 2010, when the day of the celebration was celebrated, the group’s third company The session of the Staff Games arrived on schedule. The sports event was a total of more than 100 competitions with 1,046 participants. It is the largest in the history of the group, the largest number of participants, and the most complete competition. It is also the most successful one. 40 new records were born. This is another embodiment of Linglong Group's unity and hard work and striving for first-class enterprise spirit. The second is the careful organization and training of Tai Chi. In order to respond positively to the national "national fitness" call, the group company since September has appointed the Chairman of the Zhaoyuan Taiji Boxing Association to chair the group in person, so that the majority of cadres and employees can experience the philosophy of harmony and harmony of yin and yang. The entire company has formed a good atmosphere of full participation and fitness for all.

External linkages, rewarding with common customs, strengthening various types of match-type cooperation, enhancing social awareness and influence

The first was the marriage of the Shandong Qilu Evening News Chess Institute. The Shandong Linglong Tire Chess Team was established. Sitting in a world class championship with Bu Xiangzhi, Hou Yifan, Zhao Jun and other special masters, the lineup is powerful and the stars shine. In December 2009, the Delicate Group successfully hosted the final race of the National I-League. The Linglong Tires National Team finally won the runner-up. This year, the Deluge Tires National Team competed vigorously and won the championship three rounds in advance. The staged victory of “Ling-tire” and the “Shandong State Elephant” two-in-one brand marriage is also a strategic victory for the two brands of “win-win, double-benefits” and “collusion”. It is truly realizing the exquisite tires at the National Stadium. Four Seas' preliminary conception; second is the joint operation of Beijing Hanzhilong Media Co., Ltd. to run the Linglong Tire Women's Racing Team. This is the first true beauty racing team in China and the only registered woman in the national rally championship. The team has first-line film and television stars such as Zhang Wei and Yu Xiaolei, Olympic champions Li Na and Yang Yang, and Li Xinyi, who is in charge of the media industry. Since the team was established, it has achieved good results in various competitions across the country. 2010 China Rally Championship Shandong Xuecheng station on September 19 ended, exquisite tire woman racing team ranked No. 33 in all 78 participating teams, He won respect and praise for all the contestants. During the Asian Games in November 2010, the Linglong Tire Women's Racing Team will launch the “10,000 Signature to Assail Asian Games” event, starting from Beijing, passing through Hebei Province, Henan Province, Hubei Province, Hunan Province, and finally arriving in Guangzhou. In China, the tire brand was passed to millions of households.

Exquisite Group has been advocating the scientific development concept for many years in the construction of sports and cultural undertakings. It has long adhered to the complementary combination of internal launching and external linkage, and focused on achieving vertical extension while achieving horizontal win-win expansion for each exquisite person. In other words, it not only strengthens physical fitness, pleasing the body and mind, but also increases social awareness and external influence. It has developed a model development path with exquisite characteristics.

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