·2015, the global car market "maintenance" is the main tone

Although it was laughed at the “Car Recall Year” in 2014, it did not spur the enthusiasm of “buy and buy” consumers in several major markets around the world. In 2014, China's automobile production and sales reached a new high, both of which exceeded 23 million. The US auto market is in a good trend, only one step away from the peak of history. The Japanese auto market is also driven by the sales of mini-cars, achieving three consecutive years of continuous growth. What is especially rare is that the European auto market has finally ushered in a recovery and achieved its first growth since the global financial crisis.
In 2015, global auto market sales are expected to “go to the next level”. Following the pace of the Fed and the Bank of England, the Bank of Japan and the European Central Bank also took over the banner of “quantitative easing”. The continuous improvement of the labor market, rising household purchasing power and falling oil prices have created an environment conducive to automobile consumption. However, it is unlikely that major markets will achieve strong growth in previous years. In 2015, “maintenance” will become the main tone of the global auto market.
Although China, the world's largest auto market, had a production and sales volume of 23 million units last year, everyone has noticed that the year-on-year growth rates of 7.26% and 6.86% are slower than the 14.76% and 13.87% in 2013. However, this has not caused concern in the international market, because this is related to China's macroeconomic downturn and high car market base. Many global financial analysts believe that the single-digit growth of China's auto market last year may mark the end of rapid growth in the past decade, and the auto market will show a steady growth trend. Single-digit growth may become the "new normal" of the Chinese auto market. .
Many organizations predict that US car sales will record a record in 2015, but the pace will also slow down. Despite the good performance of the US auto market, the auto industry is still a cyclical industry, and high growth over the years is not sustainable. General Motors CEO Mary Bola predicts that sales of light vehicles in the United States will reach 165-17 million units this year. In 2015, the European auto market will maintain a slow recovery. Unemployment rates remain high and threatened by deflation, making the region’s economic recovery weak. Coupled with the bleak economic outlook in Russia and the tumbling of the ruble, the country's auto market is full of risks, which will drag down the pace of recovery in the European auto market.
Overall, Asia and North America will be the main force driving the development of the global auto market. Despite the slowdown in growth, China is still the leader in driving the growth of the global automotive industry. As other developing countries in Asia, including India and ASEAN, improve their economic situation, they will boost sales of cars in the region. Last year, both Canada and Mexico recorded record sales, and the North American market will continue to maintain a strong momentum this year.

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